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Use caseUC0064

Check fund marketing claims for missing disclosures

A marketing piece often buries its disclosure note far from the claim, so a reviewer has to hunt for it page by page. This app reads every claim and checks whether the note that claim needs is actually there beside it.

For the compliance reviewerCross-domain · Wealth & Asset Management

Why it matters

Today's manual process, and the same job with the app

A compliance reviewer at an asset manager, checking a client-facing piece before it goes out.

✕Today's manual process

1Read the piece line by line, and list out every claim it makes.
2Match each claim to the checklist item it falls under.
3Check the note manually, scanning the whole page to see if it's actually beside the claim, or just somewhere on it.
4One slip and a claim ships with its note nowhere close, or a compliant claim gets pulled for nothing.
Every claim checked against the page manually

✓With the app

1The piece is read and every claim is pulled out, one row each.
2Each claim is matched to the checklist item that governs it.
3The note is checked against where it actually sits on the page, not just whether it exists somewhere.
4Nothing is waved through a claim with no note in reach is marked, every time.
Every claim comes with its two calls

See it work

One real case, read by the app, step by step

A firm's own claim about Windermarsh's return carries no disclosure note anywhere in the piece, and the app marks it not carried instead of letting it pass.

Check fund marketing claims for missing disclosuresReference appBuilt to be shaped to your process
  1. 1Before it's read the worksheet is empty until a piece is chosen and built.
  2. 2Marked not carried the claim's required note is nowhere in the piece.
  3. 3Not every claim needs one reported as a named source's own words, so no note is required.
  4. 4Nothing sent back no forward-looking claim is missing its note, so review isn't required.

For engineers

How it is built, and how we measured it

All fourteen steps of the build are written up, from the business case to running it in your own environment.

Kit overview →
0 of 102claims missing a note waved throughmeasured in 06 Evals →
263 of 275disclosure calls rightmeasured in 06 Evals →
275 of 275claims found in the piecemeasured in 06 Evals →
3.2¢to review one marketing piecemeasured in 07 Unit cost →

The build, step by step

14 steps

Make it yours

What you see is a reference app. We shape it to how you work.

Every part of it is built to change, and none of it means starting over.

Your rulesYour firm's own review checklist and disclosure requirements, in place of this invented one.
Your recordsThe marketing pieces, factsheets and client emails your team actually produces, in the formats you keep them.
Your systemsReads from your document library; each worksheet can post back to your review tracker.
Your screensThe claim codes, columns and wording your marketing and compliance teams already use.

Want this for your team?

Talk to us

We can run this on your own marketing pieces and your own checklist, inside your environment.

Talk to us →
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